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Making Use of the Web Website Creation and Management Retailers and organizations realize the importance of having a website to promote their goods and services. An online presence helps a business connect with an audience and ultimately builds trust and respect. Innovative and dynamic websites deliver information to current and potential customers and clients. Creating these websites requires a methodology of planning, designing, creating, hosting, and maintaining. A business must identify the website’s purpose, demographics of the target audience, ­appropriate content and functionality, page layout, and ­usability. Once the website is implemented, it must be monitored to determine usage. Logs list the number of visitors, the browsers they used, and usage patterns. In addition, the website should be maintained to update content and features. Products are available to help build and manage a website. Most offer well-designed templates that can be customized to accommodate specific personal and business needs. They can include calendars, photos, videos, maps, and blogs. Some of these design and management tools, such as those offered on Google Sites, are available at no cost, while others require fees for specific features, such as technical support or exclusive designs. Research This: Visit Google Sites and two other online content management systems for building websites. Compare these web apps by creating a table using these headings: Name, Number of Templates, Price, Maximum Storage, Customer Support, and ­Features. The Features column could include the ­availability of items such as customizable color schemes, e-commerce, drag and drop, website logs and analytics, and mobile editing.Which website builder would you choose if you were creating a website? Why

Making Use of the Web Website Creation and Management Retailers and organizations realize the importance of having a website to promote their goods and services. An online presence helps a business connect with an audience and ultimately builds trust and respect. Innovative and dynamic websites deliver information to current and potential customers and clients. Creating these websites requires a methodology of planning, designing, creating, hosting, and maintaining. A business must identify the website’s purpose, demographics of the target audience, ­appropriate content and functionality, page layout, and ­usability. Once the website is implemented, it must be monitored to determine usage. Logs list the number of visitors, the browsers they used, and usage patterns. In addition, the website should be maintained to update content and features. Products are available to help build and manage a website. Most offer well-designed templates that can be customized to accommodate specific personal and business needs. They can include calendars, photos, videos, maps, and blogs. Some of these design and management tools, such as those offered on Google Sites, are available at no cost, while others require fees for specific features, such as technical support or exclusive designs.

Research This: Visit Google Sites and two other online content management systems for building websites. Compare these web apps by creating a table using these headings: Name, Number of Templates, Price, Maximum Storage, Customer Support, and ­Features. The Features column could include the ­availability of items such as customizable color schemes, e-commerce, drag and drop, website logs and analytics, and mobile editing.Which website builder would you choose if you were creating a website? Why

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