|Outline and Requirements:
think about a service business that you might want to own/manage one
day in the future – this should not be an existing business. To prepare this BUSINESS PLAN you
can use the ideas and subsections found at http://www.bplans.com/sample_business_plans
Answer the following questions: (typed in a report format & edited for clarity as professionally as
1. What is the main service you wish to provide? Why do you believe there would be many
customers (DEMAND) for this service in Dubai?
2. What additional services could your business offer to be UNIQUE, to compete with more
established service firms in Dubai.
3. Who are the customers your business plan to target? (prepare a target market profile of your
most probable customers; minimum 5 variables included in profile excluding gender).
4. Prepare a PEOPLE plan. How many employees do you think you will need and what will
their job titles be? Where will you find them? How much can you afford to pay them
(estimated monthly wages) and why?
5. Design a company brand name, a logo, and a creative slogan or jingle for this new